What’s in a Wine Name?

There’s nothing like a nice cool glass of rosé on a balmy summers evening. Whether you’re an adventurous type who likes to try a new wine every time or you have your go-to favourites, you put your trust in producers and retailers to deliver the products that they claim to be – but are they? Fraud in the food and beverage industry is becoming an all too common problem, whether it’s lower quality honey claiming to be Manuka, cheap oils passed off as extra virgin olive oil or even horse meat masquerading as beef, they’ve all hit the headlines for the wrong reasons.

“We were alerted to the ‘Frenchification’ of Spanish wine at the end of 2015. So, we launched an inquiry at all levels, from producers to importers to restaurants and distributors.”

Some food fakery is easier for a consumer to detect than others – glaringly obvious spelling mistakes on packaging is an immediate red flag, but for many consumers the only option is to take products at face value.

Do you really know what you’re sipping this summer?

In response to suggestions of cheap imports being passed off as French wines, the Directorate-General for Competition, Consumer Affairs and Fraud Control (DGCCRF) based in France, undertook a survey to examine wines imported into France, especially from Spain.For French wine producers that lack protected geographical indication (Indication Géographique Protégée-IGP) status, competition can be tough. Spanish producers are challenging them, especially in varietal entry level wines. As such, temptation exists to pass off cheaper Spanish imports under their own brands [ . . . ]

Continue at TECHNOLOGY NETWORKS: What’s in a Wine Name? | Technology Networks

Pas de Merde has more stories about Wine fraud and less scandalous articles about wine in our Food & Wine category. Bon Appétit!

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